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The other mentor was an architect and engineer, so he brought a technical angle to advise on the modular housing product.

One of the mentors had an experience working for a real estate developer, so she had the industry know-how. It was really interesting, because we are from different companies and industries. What is it like to be a mentor working with other mentors, supporting one startup in that collaborative model? Through this mentorship I was able to overcome my initial intimidation, immerse myself in the work and research, and provide valuable advice that has been utilized by CUBO’s team to advance access to housing in the Philippines. Because of my work with customers on the Autodesk operations team, I could advise on CUBO’s end-to-end customer experience. I began the mentorship by applying my research, analytical, and customer experience skills. CUBO’s work creates access to dignified housing in the Philippines, and I really wanted to contribute something meaningful to that vision. You know, I was a bit hesitant at first, because CUBO’s focus on affordable housing in the Philippines is not an area I have expertise in. It’s quite a challenge and opportunity! Were there any surprises that you learned more personally from this mentorship experience? CUBO was looking to mentors to enhance its understanding of customer pain points, identify a target customer segment, and refine its value proposition. What were the initial challenges or opportunities that CUBO Modular presented to you and the other mentors? It really helped propel my business so it could be successful.

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I couldn’t hire for all of those roles, but mentors were willing to share their expertise with me free of charge. I was passionate about the product I was selling, but there are so many other components that make a business successful – you have the marketing side, the operations side, the financial aspect. Before working at Autodesk, I ran my own small online business, and I had a mentor who played a crucial role. Images courtesy of CUBO Modular Why did you How do you see mentorship fitting into an entrepreneur’s journey? Through the mentorship program, CUBO Modular sought to understand its customer pain points and identify its ideal target customer segment.

Hear from Gene Monasterio, an Autodesk customer-tech training instructor in Singapore, about her experience applying customer expertise to ShelterTech Accelerator startup CUBO Modular in the Philippines.ĬUBO Modular (CUBO) makes sustainable, affordable, and dignified housing available to more people by designing and manufacturing modular engineered bamboo house kits. The Autodesk mentors have worked with founders and staff from 10 emerging startups over three months to iterate on product design, assess market opportunities, understand customer pain points, and more.

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Through a customized pro bono mentorship program, Autodesk employees are using their expertise to help ShelterTech startups successfully launch and scale their solutions. In 2017, Habitat for Humanity’s Terwilliger Center for Innovation in Shelter launched ShelterTech, a platform for affordable housing innovation, including regional accelerators to provide shelter-focused startups with business support and mentorship. More than 1.6 billion people around the world lack adequate and decent shelter.

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